Nokia, SAP to form new company

October 27, 2009 · Filed Under Business, News by Purnima·  

Nokia Oyj and SAP announced on Tuesday that the two companies are looking forward to a partnership. The two announced that they would be soon establishing a new company providing brand owners technological services to fight multi-billion dollar counterfeit and private product businesses, Original1.

The new firm, Original1, will be headquartered in Frankfurt, Germany, and will be headed by Claudia Alsdorf, who is currently the vice president of SAP Research. The new company is expected to begin operations before the end of the year 2009.

In a statement released on Tuesday, Nokia’s general manager for Commerce, Corporate Development, Antti-Jussi Suominen said, “We see a big business opportunity in brand protection services.”

Both the companies, Nokia and SAP will hold 40 per cent of the new company, while the third partner, German firm Giesecke & Devrient, will hold the remaining 20 percent.

In the partnership, Original1’s services will rely on SAP technology and solutions, while Nokia will deliver mobile authentication software and Giesecke & Devrient will offer security solutions for the entire value chain, the companies said.

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